Despicablimp Launched to Promote Despicable Me 2

Look!  Up in the sky!  It’s a bird… it’s a plane… it’s a minion?  This weekend, Universal Pictures launched a “Despicablimp” to promote their upcoming film Despicable Me 2.  The blimp first appeared on Saturday, March 23rd at the Nickelodeon 2013 Kids’ Choice Awards in Los Angeles, CA, and will continue to travel around the country leading up to the Despicable Me 2 World Premiere in Hollywood on June 22.  Continue reading for more details from Universal Picture’s press release on how you could win a chance to ride in the blimp and attend the Hollywood premiere.

Despicable Me 2 "Despicablimp"

Several of the Minions from Universal Pictures and Illumination Entertainment’s DESPICABLE ME 2 will be the first to board the Despicablimp. Photo by Suzanne Hanover/Universal Pictures and Illumination Entertainment

From Universal Pictures’ Press Release

Universal Pictures announced it is launching the enormous Despicable Me 2 “Despicablimp” in support of Universal and Illumination Entertainment’s upcoming 3D-CG comedy adventure, which will be released on July 3, 2013.

The Despicablimp is one of the largest airships in the world at 165-feet long, 55-feet high and 46-feet wide, and is one of only 15 flying today.  The blimp will travel approximately 20,000 miles, crisscrossing the country three times over the course of its six-month journey and will have multiple stops across the continental U.S.  Making its first appearance over the Nickelodeon 2013 Kids’ Choice Awards in Los Angeles on Saturday, March 23, the gigantic Minion can be seen over hundreds of events across the U.S., including:

  • Telemundo’s Billboard Latin Music Awards, Miami, FL – April 25, 2013
  • The Kentucky Derby, Louisville, KY – May 4, 2013
  • The Despicable Me 2 World Premiere, Hollywood, CA – June 22, 2013

The Despicablimp may be tracked in real-time via GPS at the Despicablimp Command Center (   Fans can tweet sightings of the blimp or post photos to Instagram or Flickr using #despicablimp to see it featured on the site, and participate in weekly prize giveaways.  Visitors to the site can also enter for a chance to win a trip for four to the Hollywood world premiere of Despicable Me 2 and get the once-in-a-lifetime chance to ride in the blimp.

Despicable Me 2 Despicablimp

Despicable Me Minions and the Despicablimp for Despicable Me 2. Photo by Suzanne Hanover/Universal Pictures and Illumination Entertainment


Click here for all the news, images, and trailers for Despicable Me 2.  For more family movie news, be sure to follow Adventures by Daddy on twitter and “like” our facebook page too.

About Dave Parfitt

Married, father of two girls, and living in the heart of the Finger Lakes. I'm a runner with a PhD in neuroscience and a passion for travel.