Adventures by Daddy Meets with Major Media in Niagara Falls USA at TMS Family Travel Conference

Adventures by Daddy was recently one of nearly 50 influential family travel writers and bloggers who gathered last weekend (September 20-22, 2013) from around the United States and Canada at the TMS Family Travel Conference in Niagara Falls, NY.

Niagara Falls USA

Organized by Travel Media Showcase, Family Travel Forum, Taking the Kids and the Niagara Tourism & Convention Corporation, the conference drew media along with representatives of destinations and tourism organizations that value and market to family travelers.  This was the third conference event for TMS Family Travel, which also hosts an annual Family Travel Summit bringing together media and travel providers to explore ideas for better family travel experiences.

Dave Parfitt publishes “Adventures by Daddy.”  These digital travel, lifestyle and parenting communities are typical of the information resources that vacation planners turn to when researching and booking their travel; most are successful niche sites or social media channels that cater to a limited number of highly engaged users by offering exclusive content or products.

On the eve of the conference, New York State Governor Andrew Cuomo discussed initiatives to make tourism a top economic priority by developing more attractions to appeal to families and increase their length of stay.  Conference-goers were excited to be in Niagara Falls, a classic tourism icon that is undergoing a major revitalization to position it for today’s sophisticated travelers.  Despite a citywide blackout which forced one workshop to be held by the glow of cellphones, more than 21 million social media impressions were generated by conference attendees who toured the Cave of the Winds, rode the Maid of the Mist, and survived a Whirlpool Jet boat ride in addition to visiting wineries, Erie Canal locks, street fairs and local farms.

John Percy, President and CEO of the Niagara Tourism and Convention Corporation, said hosting the TMS Family Travel Conference “far exceeded our expectations, especially with the social media buzz it created throughout the conference.  It’s invaluable to have a group of top family travel writers from around the country and Canada visit and experience what our destination has to offer.”

Niagara Falls USA

The big takeaway for me (Dave Parfitt) and other writers and speakers, who represented major companies like Trip Advisor, AOL, USA Today and the Los Angeles Times, was how important learning vacations have become to families.  “A passport is the new diploma,” noted Keith Bellows of National Geographic Traveler, and new research from the U.S. Travel Association suggests that those who took educational trips as kids are more likely to graduate from college and earn more as adults.

All good news for parents, as well as the family travel industry, now the leading segment of all leisure travel in the United States, with more than 100 million trips taken each year with children under 18.

National Geographic's Keith Bellows at TMS Family Travel Conference

For more information on the TMS Family Travel Conference, please go to TMSfamilytravel.com.

“Adventures by Daddy” offers family travel advice and escapist fun from Dad’s point of view, and is blog focused on travel, theme parks, and entertainment to help families navigate through life’s adventures.  For more information on “Adventures by Daddy,” please contact Dave Parfitt at dave@adventuresbydaddy.com.

For more family travel news, reviews, and trip reports, be sure to follow Adventures by Daddy on twitter and “like” our facebook page too.

About Dave Parfitt

Married, father of two girls, and living in the heart of the Finger Lakes. I'm a runner with a PhD in neuroscience and a passion for travel.